Have you ever thought to yourself:

I wonder how the other half lives? Is the grass greener on the other side?

Well I have. An opportunity presented itself in my career where I had the chance to see how the agency side of marketing is. I debated, build a brand, or build multiple. Stick with corporate marketing, or try my hand at agency life. Well, I decided to go for it, we only live once right?

I will say this of working for a marketing agency, it is crazy, fast-paced, busier than anything you can imagine, and did I mention crazy? AND I love it! Being on this side of the fence, I get a front seat view into different industries, companies, and campaigns. I get to suggest ideas, implement ideas, be praised for ideas and shot down for ideas. My skin has grown thicker, I have learned an incredible amount already and I have grown more confident in my skills and opinions.

Now I don't think agency life is for everyone, but for me, at this moment, I feel re-invigorated. Branding and marketing is in my blood, it's what gets me up in the morning and gets me excited to go to work. Feeling like I have made a difference and am truly helping a large portfolio of companies? That is what puts a smile on my face at the end of the day.

Here's to all the rock stars working their butts off in marketing agencies around the world! And to D4 Advanced Media for showing me this new view of marketing :)